This book explores the psychological factors underlying brand choices we make. How we encounter brands (and how often we), think about them, feel about them, and how we experience them in relation to competing brands, has a big effect on which ones we choose, and keep on choosing. At the same time, [...]
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Butik | Mervärde | Pris | Tillgänglighet | Leveranstid | Inkl frakt | Länkar |
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Nordens största bokhandel med över 10 miljoner titlar. Alltid låga priser | 1436.00 kr | I lager | 2-5 dagar | 1436.00 kr | Till butik |
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