The Complete Guide to Self-Publishing

Take Control of Your Destiny! Bottom line: You want to get published. You want to control the future of your manuscript and your writing career. Best-selling author Marilyn Ross and publishing expert Sue Collier show you how to make your own success - whether you're a published author, entrepreneur [...]
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Take Control of Your Destiny! Bottom line: You want to get published. You want to control the future of your manuscript and your writing career. Best-selling author Marilyn Ross and publishing expert Sue Collier show you how to make your own success - whether you're a published author, entrepreneur, corporation, professional, or absolute newcomer to writing. In this expanded and completely revised 5th edition of the "bible" of self-publishing (over 100,000 copies sold), they empower you to publish your own work with minimal risk and maximum profits.You'll find: * Complete step-by-step guidance on publishing and marketing a book * Ways to leverage social media marketing to build your platform and make yourself stand out from the crowd * A thorough explanation of the difference between POD self-publishing, subsidy publishing, and true self-publishing - and how to decide which is the best option for you * Practical advice on making the decision between offset printing and print-on-demand * How to leverage the Internet to create "buzz" and promote your book with killer PR * The latest information on e-publishing * A detailed marketing plan and timetable to keep you on track * Proven marketing strategies to get free publicity, reach nontraditional buyers, and sell books * Information-packed appendices with marketing contacts, organizations, and vendors, complete with names, addresses, and websites * Valuable case studies and examples of how other publishers excel * An in-depth discussion of exclusive distributors, plus coverage of the most recent changes in bookstores and the book-selling industry * Thirty-one creative ideas for generating capital to launch your publishing company The Complete Guide to Self-Publishing is the one book you need to take control of your writing career.Read it. Believe it. Do it. Your future depends on it.