Quantitative Research in Communication

"Statistical Procedures in Communication Research" is a textbook for use in advanced undergraduate and entry-level graduate courses in research methods and/or quantitative methods. This book is designed to be economical and is focused on core topics in quantitative communication research ranging fro [...]
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"Statistical Procedures in Communication Research" is a textbook for use in advanced undergraduate and entry-level graduate courses in research methods and/or quantitative methods. This book is designed to be economical and is focused on core topics in quantitative communication research ranging from basic statistical procedures (such as frequency distributions) to more advanced procedures (such as multiple regression). In addition, annotated excerpts from research journal articles illustrate the use of various procedures.