Nation Branding: Concepts, Issues, Practice was the ground-breaking first textbook to provide an overview of this recently established but fast-growing practice, in which the principles of brand management are applied to countries rather than companies. Many governments have invested in nation brand [...]
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Butik | Mervärde | Pris | Tillgänglighet | Leveranstid | Inkl frakt | Länkar |
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Nordens största bokhandel med över 10 miljoner titlar. Alltid låga priser | 1149.00 kr | I lager | 5-9 dagar | 1149.00 kr | Till butik |
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