Mobile Influence

Outlines a model for today's businesses on how to compete and capture market shares that are subject to mobile technologies, explaining the essential role of mobile devices as research and purchase-point consumer tools while identifying six sale timeline points that can be effectively marketed. By t [...]
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Outlines a model for today's businesses on how to compete and capture market shares that are subject to mobile technologies, explaining the essential role of mobile devices as research and purchase-point consumer tools while identifying six sale timeline points that can be effectively marketed. By the best-selling author of The Digital Estate.