Enterprise in Action: A Guide To Entrepreneurship

Based on a study of 80 companies, this welcome new guide to the world of entrepreneurship offers invaluable lessons for the student and the practical entrepreneur alike. For the student it breathes fresh life into the standard curriculum topics, analyzing them in the context of a wide range of curre [...]
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Based on a study of 80 companies, this welcome new guide to the world of entrepreneurship offers invaluable lessons for the student and the practical entrepreneur alike. For the student it breathes fresh life into the standard curriculum topics, analyzing them in the context of a wide range of current real-world examples.