Business Risk Management: Models and Analysis

Providing the foundations needed for managers who have to make decisions in an uncertain and risky environment, this title brings together the fundamental ideas of utility theory and at the same time puts them alongside prospect theory which describes how people actually make decisions on risk using [...]
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Providing the foundations needed for managers who have to make decisions in an uncertain and risky environment, this title brings together the fundamental ideas of utility theory and at the same time puts them alongside prospect theory which describes how people actually make decisions on risk using quantitative tools and probability models.