Intellectual Property, Unfair Competition and Publicity

This title explores how existing intellectual property regimes inform and influence judicial and legislative creation of substitute rights. It takes a comparative perspective and discusses emerging doctrines on the commercial use of images and information as well as protection of personal identity, [...]
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This title explores how existing intellectual property regimes inform and influence judicial and legislative creation of substitute rights. It takes a comparative perspective and discusses emerging doctrines on the commercial use of images and information as well as protection of personal identity, at the interface of unfair competition and trademark law.