Farce To Force

Though it's a powerful driving force for commerce, early misuse and misapplication of business principles can lead to bad business practices, and perceptions that the Internet is not a viable sales channel. This book takes the reader step-by-step through the process of choosing the right e-commerce [...]
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Though it's a powerful driving force for commerce, early misuse and misapplication of business principles can lead to bad business practices, and perceptions that the Internet is not a viable sales channel. This book takes the reader step-by-step through the process of choosing the right e-commerce strategy and building a plan to achieve success.