Professional Beverage Management

This information-packed resource tells you how to improve profitability through marketing and merchandising. This book includes: Comprehensive listing of trade organizations, information bureaus, and agencies offering promotional information. Appendix listing wineries that are producing seconda [...]
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This information-packed resource tells you how to improve profitability through marketing and merchandising. This book includes: Comprehensive listing of trade organizations, information bureaus, and agencies offering promotional information. Appendix listing wineries that are producing secondary wine labels.