Espresso! Starting and Running Your Own Coffee Business

An A-to-Z guide to making it in your own specialty coffee business! Expert tips, tricks, and a gold mine of crucial how-to information you just can't find anywhere else—learn how to: *Get started in business for as little as $15,000 *Secure the optimum location *Get the financing that best suits y [...]
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An A-to-Z guide to making it in your own specialty coffee business! Expert tips, tricks, and a gold mine of crucial how-to information you just can't find anywhere else—learn how to: *Get started in business for as little as $15,000 *Secure the optimum location *Get the financing that best suits your goals *Buy, use, and maintain equipment *Find and deal with suppliers *Market your espresso business with little or no capital *Brew delicious, high-quality coffee drinks that keep customers coming back for more *Hire and manage personnel *And much more Espresso! also arms you with sample business forms, leases, and contracts; worksheets and checklists for planning, opening, and running day-to-day operations; sample menus; coffee drink recipes; inventory lists; plans and layouts; and dozens of other valuable, time-saving tools of the trade that no espresso entrepreneur should be without.