Strategic Supply Chain Management

The supply chain is at the heart of every successful business organization's decision-making process. This textbook explains how to create a winning supply chain management strategy by spotlighting how senior executives in European and US companies have turned their supply chains into strategic weap [...]
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The supply chain is at the heart of every successful business organization's decision-making process. This textbook explains how to create a winning supply chain management strategy by spotlighting how senior executives in European and US companies have turned their supply chains into strategic weapons designed to convert threats, risks, and outside pressures into competitive advantages.Strategic Supply Chain Management contains thirteen real-world cases, all of which have been field researched by a top author team. Illuminating the real dilemmas faced by executives, this book provides a complete and authentic learning experience. The authors draw on their extensive classroom and industry experience to ensure that the writing style is geared towards an executive education readership.This elite case package will provide a complete teaching resource for MBA and executive education classes in Supply Chain Management throughout the world.