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Danny Wallace was bored. Just to see what would happen, he placed a whimsical ad in a local London paper. Within a month, he was receiving letters and emails from teachers, mechanics, sales reps, vicars, schoolchildren and pensioners. Soon he was proclaimed Leader. But who could deny the attraction [...]
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Danny Wallace was bored. Just to see what would happen, he placed a whimsical ad in a local London paper. Within a month, he was receiving letters and emails from teachers, mechanics, sales reps, vicars, schoolchildren and pensioners. Soon he was proclaimed Leader. But who could deny the attraction of a global following of devoted joinees?