The Social Commerce Handbook

Presents the next big phase in social media marketing: selling directly through social media sites, including Facebook, Twitter, Foursquare, and more. This book teaches techniques and best practices brands like Etsy, Zappos, Groupon, and Apple, have used to build profitable strategies for turning in [...]
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Presents the next big phase in social media marketing: selling directly through social media sites, including Facebook, Twitter, Foursquare, and more. This book teaches techniques and best practices brands like Etsy, Zappos, Groupon, and Apple, have used to build profitable strategies for turning interaction into transactions.