Communicating Change: Winning Employee Support For New Business Goals

When a company decides to make a major organizational change, managers must get the message through to front-line employees, and enlist their support. This book offers three guiding principles for effecting successful change: conveying the message through supervisors, communicating face-to-face, and [...]
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When a company decides to make a major organizational change, managers must get the message through to front-line employees, and enlist their support. This book offers three guiding principles for effecting successful change: conveying the message through supervisors, communicating face-to-face, and making the changes relevant to each work area.