Building Donor Loyalty is a hands-on guide written for professional fundraisers that outlines the factors that drive donor retention, explains how to keep donors committed to an organization, and offers suggestions for developing donor value over time.[...]

The third edition builds on the success of previous editions whilst also addressing critical topics such as corporate responsibility and social entrepreneurship. Developments in relationship and public sector marketing, for example the increasing emphasis on partnerships, as well as in fundraising m[...]

Q&A Employment Law offers a lifeline to students revising for exams. It provides clear guidance from experienced examiners on how best to tackle exam questions, and gives students the opportunity to practise their exam technique and assess their progress.[...]

"Doing Ethical Research with Children is an invaluable resource for all student and practitioner-researchers who wish to honour children as active agents and significant voices in research. The book guides the reader through the processes of ethical research with (not on!) children, positioning the [...]

Applying the principles of marketing to nonprofit organizations and the fundraising sector is vital for the modern fundraiser who wants to increase profitability and diversify their fundraising efforts in this challenging industry. This comprehensive how-to guide provides a thorough grounding in the[...]

Pubeja on ollut Isossa-Britanniassa Rooman valtakunnan ajoista lähtien aina nykypäivään saakka, ja niitä voidaan pitää osana brittiläistä kansanperintöä. Perinteisesti pubit ovat olleet kohtaamis- ja ajanviettopaikkoja ja tarjonneet oivan miljöön rentoutumiseen, juhlimiseen, seurusteluu[...]