The Fourth Edition of the bestselling Focus Groups: A Practical Guide for Applied Research offers an easy-to-ready overview of sound focus group practices. Authors Richard A. Krueger & Mary Anne Casey describe how one can set up and conduct quality and effective focus group interviews. The process d[...]
Richard Krueger offers a rich and valuable discussion of focus group analysis that is sure to become a major guide in future focus group efforts. Analysis of focus group data is different from analysis of data collected through other qualitative methodologies and this presents new challenges to rese[...]
Using an engaging, straightforward writing style, the authors draw on their more than 50 years of hands-on experience in the field to cut through theory and offer practical guidance on every facet of the focus process, including tips for avoiding problems and pitfalls.[...]
Der dominante literaturtheoretische und -padagogische Diskurs in Westdeutschland und Osterreich der 1950er und 1960er Jahre zielte auf eine Festlegung dessen ab, was unter einem guten Jugendbuch zu verstehen sei. Die fachgeschichtliche Studie sucht die Argumentationen der wichtigsten Theoretiker des[...]