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  1. Focus Groups (Pocket)

    av

    Richard A. Krueger, Mary Anne Casey, Richard A. Krueger

    ISBN: 9781412969475 - UTGIVEN: 200811

    The Fourth Edition of the bestselling Focus Groups: A Practical Guide for Applied Research offers an easy-to-ready overview of sound focus group practices. Authors Richard A. Krueger & Mary Anne Casey describe how one can set up and conduct quality and effective focus group interviews. The process d[...]

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    från 477.00 kr
  2. Analyzing & Reporting Focus Group Results (Pocket)

    av

    Richard A. Krueger

    ISBN: 9780761908166 - UTGIVEN: 199707

    Richard Krueger offers a rich and valuable discussion of focus group analysis that is sure to become a major guide in future focus group efforts. Analysis of focus group data is different from analysis of data collected through other qualitative methodologies and this presents new challenges to rese[...]

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    från 729.00 kr
  3. Focus Groups (Spiral)

    av

    Richard A. Krueger

    ISBN: 9781483365244 - UTGIVEN: 2014-09

    Using an engaging, straightforward writing style, the authors draw on their more than 50 years of hands-on experience in the field to cut through theory and offer practical guidance on every facet of the focus process, including tips for avoiding problems and pitfalls.[...]

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    från 634.00 kr