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  1. Product Strategy for High Technology Companies (Inbunden)

    av

    Michael E. McGrath

    ISBN: 9780071362467 - UTGIVEN: 200010

    This book offers an insight into how leaders such as Microsoft, Intel, Motorola, and others - continue their dominance in an increasingly competitive marketplace. Companies looking to make a mark in today's crowded high-tech battlefield need two primary elements: a distinctive product and a powerful[...]

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    från 294.00 kr
  2. Setting The Pace In Product Development (Pocket)

    av

    Michael E. Mcgrath

    ISBN: 9780750697897 - UTGIVEN: 1996-07-31

    Setting the PACE in Product Development describes how to effectively manage the key ingredients of successful product development: time, quality, talent and resources.
    This revised edition of Product Development provides essential insight as to how to efficiently organize people, resources and [...]

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    från 317.00 kr