For undergraduate Principles of Marketing courses. Real people, real choicesgive students a real feel for marketing.[...]

Discover the best ways to build, protect, and sustain family and business wealth across generations! Wealth is the world's most valuable guide to wealth management for individuals, families, business owners, and the "upwardly affluent." In the six years since Stuart Lucas first wrote this book, howe[...]

Today's era of economic crisis has sent a powerful message: The age of "mercenary" capitalism is ending. We must finally embark on a new age of sustainable, stakeholder-based capitalism. While enlightened executives and policymakers understand the critical need for change, few have tangible plans fo[...]

Building Java Programs: A Back to Basics Approach, Second Edition, introduces novice programmers to basic constructs and common pitfalls by emphasizing the essentials of procedural programming, problem solving, and algorithmic reasoning. By using objects early to solve interesting problems and defin[...]

'Over himself, over his own body and mind, the individual is sovereign'. To this 'one very simple principle' the whole of Mill's essay "On Liberty" is dedicated. While many of his immediate predecessors and contemporaries, from Adam Smith to Godwin and Thoreau, had celebrated liberty, it was Mill wh[...]

Combining frontline investigation with startling new data, Tristram Stuart's "Waste" shows how the way we live now has created a global food crisis - and what we can do to fix it. With shortages, volatile prices and nearly one billion people hungry, the world has a food problem - or thinks it does. [...]

You're always negotiating. Whether making a business deal, talking to friends or booking a holiday, negotiation is going on. And most of us are terrible at it. Stuart Diamond is often described as 'the world's leading negotiator'. He runs the most popular course at Wharton business school, he advise[...]

A Puffin Book - stories that last a lifetime. Puffin Modern Classics are relaunched under a new logo: A Puffin Book. There are 20 titles to collect in the series, listed below, all with exciting new covers and fun-filled endnotes. Stuart Little is the enchanting tale of the mouse who is small in siz[...]

Acclaimed biographer Peter Ackroyd vibrantly resurrects the legendary epic of Camelot in this modern adaptation. The names of Arthur, Merlin, Lancelot, Guinevere, Galahad, the sword of Excalibur, and the court of Camelot are as recognizable as any from the world of myth. Although many versions exist[...]

First published as part of the best-selling The Oxford Illustrated History of Britain, John Morrill's Very Short Introduction to Stuart Britain sets the Revolution into its political, religious, social, economic, intellectual, and cultural contexts. It thus seeks to integrate what most other surveys[...]