In this classic and deeply insightful book, one of the world's most eminent philosophers describes the dilemma of modern man and points a way to the conquest of the problem of anxiety. This edition includes a new introduction by Peter J. Gomes that reflects on the impact of this book in the years si[...]

"Understanding the Professional Buyer" is a practical guide for sales people, giving them insight into the behaviour and strategies of buyers, so that they are able to deal with them more successfully and regain power in the buyer-seller relationship. In recent years the balance of power between buy[...]

A go-cart contest inspires imagination to take flight in this picture book for creators of all ages, with art from "New York Times "bestselling illustrator Peter H. Reynolds.
It's time for this year's Going Places contest Finally. Time to build a go-cart, race it--and win. Each kid grabs an ide[...]

This title includes illustrated ornithological monographs from the museum's rare book collections. Extraordinary Birds follows the success of Natural Histories and is the next compendium in this well-received series that marries art and thought-provoking science. American Museum of Natural History o[...]

Few modern art forms are as misunderstood as the craft of creating movie scripts, but "Tales from the Script" puts readers in the trenches of the Hollywood development process. Readers will revel in the exploits of Shane Black ("Lethal Weapon"), John Carpenter ("Halloween'), Frank Darabont ("The Sha[...]

This book takes a strategic look at consumer behavior in order to guide successful marketing activities. The Wheel of Consumer Analysis is the organizing factor in the book. The four major parts of the wheel are consumer affect and cognition, consumer behavior, consumer environment, and marketing st[...]

This title is written by the most knowledgeable Oracle JDeveloper author team in the world. This Oracle Press guide shows how to build Web applications using the Fusion Middleware development tool, Oracle JDeveloper. The book discusses the latest technologies and explains how to develop code using m[...]

With features and activities that encourage active learning and critical thinking, this book will improve skills across a range of areas. SL and HL are both covered entirely. This course book places the subject in a broader context, with features about famous figures in business and management, as w[...]

This Handbook provides a comprehensive synthesis of African archaeology, covering the entirety of the continent's past from the beginnings of human evolution to the archaeological legacy of European colonialism. It includes a mixture of key methodological and theoretical issues and debates and situ[...]

"Consumer Behaviour and Marketing Strategy, European Edition" is the European version of the very successful US text now in it's seventh edition. The academic rigour, which distinguished this book from its competitors, is retained as is the basic structure. Cognitive, behavioural and environmental a[...]

Why do citizens in pluralist democracies disagree collectively about the very values they agree on individually? This text highlights the inescapable conflicts of rights and values at the heart of democratic politics.[...]