Scenarios and Patterns for Regiobranding

Ruralurban Territories in the Metropolitan Region Hamburg. Scenario drawing and pattern analysis are seen as evolving innovative tools for spatial characterisation and visioning. The design research shown in this book contributes to the project Regiobranding. Targeting three areas in the Metropolita [...]
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Ruralurban Territories in the Metropolitan Region Hamburg. Scenario drawing and pattern analysis are seen as evolving innovative tools for spatial characterisation and visioning. The design research shown in this book contributes to the project Regiobranding. Targeting three areas in the Metropolitan Region Hamburg, the project aims at regional visions for new rural-urban alliances in a deeply transforming spatial context. Scenarios and patterns are displayed as accelerators in knowledge and decision processes linked to the concept of Regiobranding to combine imagery, economic positioning, identification processes, and visions of