Real-World Decision Making

The first and only encyclopedia to focus on the economic and financial behaviors of consumers, investors, and organizations, including an exploration of how people make good-and bad-economic decisions. * Contains an informative introductory essay that familiarizes students with the various aspects o [...]
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The first and only encyclopedia to focus on the economic and financial behaviors of consumers, investors, and organizations, including an exploration of how people make good-and bad-economic decisions. * Contains an informative introductory essay that familiarizes students with the various aspects of behavioral economics * Provides a list of additional readings for those interested in learning more about the topic * Includes cross-references in each entry to help readers make connections between related topics * Defines key terms that are likely to be unfamiliar to those without advance knowledge of the subject * Helps readers identify and study particular entry categories through accompanying Topic Finders