Marketing

'Marketing' offers students and lecturers an integrated learning solution that combines accessible narrative with a diverse range of electronic tools. It offers practical coverage of marketing topics through providing examples from real-life practitioners and is highly relevant to the student experi [...]
Visa längre beskrivning

'Marketing' offers students and lecturers an integrated learning solution that combines accessible narrative with a diverse range of electronic tools. It offers practical coverage of marketing topics through providing examples from real-life practitioners and is highly relevant to the student experience.